In order to amass quantitative data on the horror genre, we have referred to the BFI’s 2014 Statistical Yearbook as it is far beyond the scope of any survey that we could ever hope to conduct. In the BFI’s own words, ‘The Statistical Yearbook presents in one place all the available statistics on UK film and the UK film industry.’
Analysis
As you can see from the statistics, the horror genre was not very successful in the year of 2014.
- The gross box office was only £22.9 million,
- It was only 7.5% of all the money the box office grossed in 2014.
- Other genres were more successful such as comedy. The Comedy genre grossed more money than any other genre.
- There were only 29 horror films released in 2014.
- Anabelle was the most successful and popular horror film of the year 2014.
Significance
Horror films are very unpopular with the British public. Horror is not as popular as films such as comedy because non-horror fans avoid watching horror films as they just do not see the attraction in voluntarily frightening themselves. Horror film is a genre that aims to create a sense of fear, panic and suspense for the audience. These films are often unsettling and rely on scaring the audience through a human's worst fears and nightmares. Horror films usually base their storylines on an evil force, person etc. Most horror films use mythical creatures such as ghosts, vampires, and zombies.
Horror film often overlaps into Fantasy, Thriller, and Science-Fiction genres.
Examples of Horror Film:
A Nightmare on Elm Street - Freddy Krueger, an evil being from another world, stalks a group of teenagers and kills them through their dreams.
Saw - Two men are held hostage by a psychopath, who is set on teaching his victims the value of life by putting them into demented life or death games.
Friday the 13th - While trying to re-open a summer camp, a group of camp counselors are mysteriously murdered by a machete swinging slasher.
Anabelle was the most successful horror film of 2014, 10,315,032 tickets were sold.
It was R-Rated Films, this shows that the film was targeted at 14-25 years old.
The Registrar General's Social Scale The Registrar General’s Social Scale is the way the British Government defines the populace through their occupation:
A benefit of the Registrar General’s Social Scale is that it can help companies to target audiences. However, the scale has been criticized for being both crude and rigid.
BFI Statistical Yearbook: Films with Above Average Shares of Audience Members from Specific Groups of the Registrar General's Social Scale:
BFI Statistical Yearbook: Films with Above Average Shares of Audience Members from Specific Groups of the Registrar General's Social Scale:
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